The irresistible rise of the Peugeot 3008, the clever SUV
The years go by and look alike, at least for the Peugeot 3008. Since its launch in 2016, the five-seater SUV has not left the podiums. “We first doubled the sales volumes compared to our forecasts, until reaching a performance peak at the end of 2018”, says Vincent Heride, product manager for the vehicle. A restyling in 2020 – “much more important than what we usually do”, he specifies – has given a boost to the model and relaunched demand. In all, the star SUV has sold 1.2 million copies.
On the downside, delivery times have lengthened and customer patience has been put to the test… Restyled 3008s with old headlights have even been offered to those who couldn’t wait! “As you
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